Another year has almost come to an end and I am sure most of us are celebrating Christmas with friends and family. Growing up my family owned a small business and I remember my Dad looking at things to hand out to customers at Christmas, this would start in about September in order to get them in time. Some years it was pens or calendars other years it was hats or ashtrays but there was always something to give away.
I am sure these cake plates were also made to give away to customers at Christmas.
Beginning in 1929 and continuing through to 1939, Toshach’s gave an advertising item to each of the families in and around Drumheller. Each fall, in time for Christmas, his children helped deliver the premium to the door of his many customers. I do not know what all the gifts were, or even if they were all pottery pieces, but most were. Some were made by British firms including a bowl and a calendar plate, but Medalta made a good number of them.
These included: 2-pint ship shape pitcher with scene of coal tipple for 1934; teapot with Toshach’s shoes slogan for 1935, 
mixing bowl shoes slogan for 1938; and, the diamond- shaped pitcher for 1939.
Medicine Hat Potteries produced a few with Season's Greetings such as the S.E. Gust store pitcher
From our home to yours we wish you a very Merry Christmas and Best Wishes for 2018, may you have good hunting and find many treasures!
The last word is a song by The Hunter Brothers from Shaunavon, Saskatchewan.
And the search continues.........
(This blog has information on the items produced by Medalta. The information is copied with the permission of the writer. The photos are from our own private collection. )
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